5 Campaign Ideas to Stir Up Your Email Strategy

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Campaign-spiration. Hit a bit of marketer’s block lately and are finding yourself hard-pressed to come up with creative email campaigns that convert? Try one—or all—of these five campaigns to add a bit of spice to your typical specials. 1. Bestsellers Offer At the end of the day, word of mouth is still the most effective form of advertising that exists—so why … Read More

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How to Make Sense of Email Results

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Without the Marketing Degree. You’ve just completed your first—or your fifteenth—FetchRev campaign, and click the Results tab to get a breakdown of exactly how successful your efforts were. Understandably, one look at the data collected might feel like information overload, especially if you’re new to email marketing. Questions like, “Is this a good open rate?” and “What do I do … Read More

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How to Drive Successful Results with Automated Emails

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Reputation, Revenue, and Return Business Be timely. Be personal. Be relevant. This is the guiding mantra of email marketing, the words to live by that makes the difference between a missed opportunity and a revenue-generating machine. Despite the rise of social media, email remains one of the most effective channels to connect with your audience, however, building relationships with customers … Read More

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