Success at First Sight: How to Utilize a FetchRev Website Plugin

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Plug life. A large portion of our day-to-day work is dedicated to email marketing, from meticulously planning highly personalized special offers to crafting interest-piquing subject lines. Still, so much of the success of email as a distribution channel depends on your buyers’ level of engagement. Enabling the FetchRev web plugin is the ideal way to market to your customers when they … Read More

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On the Road with FetchRev: NEAAPA Conference in Springfield, MA

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Making it happen in Massachusetts from March 27th through 29th. After a wonderful weekend in the Windy City, we’re setting sail on the good ship FetchRev and rolling into the NEAAPA (New England Association of Amusement Parks and Attractions) Educational Conference in Springfield, Massachusetts for three-days of rubbing shoulders and dropping our “r’s” on everything from roller coasters to generating repeat revenue. About the NEAAPA: … Read More

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Spring Cleaning for Email Marketing

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Without it feeling like a chore. You’ve purged the closet, straightened out the garage, and tidied up the trunk of your car. Now, in the spirit of sunnier spring days, it’s time to take a good, long look at your email marketing practices and undertake a bit of decluttering. We’re tasking you with three to-do’s that will increase your success … Read More

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On the Road with FetchRev: Roller Skating Association Conference in Williamsburg, VA

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We’re Keeping it Rolling.  In the spirit of rock and roll, the hits keep coming with a special appearance at The Roller Skating Association Conference in Williamsburg, Virginia on March 13th and 14th. Participating in such a prestigious event, and having the opportunity to rub shoulders alongside representatives of the most prominent skating centers of the northeast serves as a … Read More

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Creating a Next Level Newsletter

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Read all about it.  Hosting an industry event, showcasing a seasonal sale, or even relocating the business to a brand new locale? A FetchRev newsletter campaign is your best bet for broadcasting your message loud and clear. This crowd-reaching class of campaign allows for the most customization and creativity, so it’s important keep abreast of best practices to ensure your content is clear, concise, and optimized. … Read More

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The Price is Right: 3 Guidelines for Discounting Your Next Campaign

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Let’s make a deal. Everyone loves a bargain. We scavenge the clearance racks at our favorite retailers, count the seconds down until a sample sale starts, and scour thousands of deal sites searching for the seller with the lowest price. It’s common knowledge that consumers are more likely to spend money when they’re also saving money, so how can you create … Read More

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3 Common Campaign Mistakes (and How to Avoid Them)

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Make no mistake about it. We’re only human. We’re destined to fail, to fall, to figure it out after we gone back to the drawing board and broken it all down only to begin again. We learn through our mistakes, we own them, understand them and leave them in the the past as references to where it went wrong before … Read More

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Why You Need a Marketing Calendar

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Make the days count. February is in full swing – but, are you keeping up with your New Year’s Resolutions? If you’re like most of us, you started with good intentions but have gradually become overwhelmed and ended up off track. Marketing is important, we all know this. However, in the day-to-day operations of a small business it can easily get … Read More

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How to Make Sense of Email Results

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Without the Marketing Degree. You’ve just completed your first—or your fifteenth—FetchRev campaign, and click the Results tab to get a breakdown of exactly how successful your efforts were. Understandably, one look at the data collected might feel like information overload, especially if you’re new to email marketing. Questions like, “Is this a good open rate?” and “What do I do … Read More

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A Heart to Heart on Valentine’s Day Campaigns

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So much better when we’re together. Love is in the air—and finding the perfect gift to show how much they care is square on the minds of your customers. In 2016, the average American spent $146.84 on Valentine’s Day, from dozen-rose bouquets and singing teddy bears to tandem treats like couples’ massages (and even paintball games) star-crossed sweethearts just couldn’t … Read More

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