Marketing 101—Creating a First-Class Back to School Special

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It’s that time of the year again. Back to school season brings the sounds of children chattering as they wait for the bus, the bright white reflection of sneakers that have yet to touch the blacktop, and a full-scale rush on pencils and graphing calculators. For students from kindergarten through college (and their parents), the month of August is hot … Read More

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On the Road with FetchRev: NACE Automechanika in Chicago, Illinois

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Drive into Distinction. Contrary to popular belief, we haven’t been everywhere—but it’s on our list. Making our grand return to the City of Broad Shoulders, catch us cruising up and down Lake Shore Drive, chanting “Go Cubs, Go” to the world champions at Wrigley, and chowing down on deep dish pizza on route to our final destination at NACE Automechanika Chicago. With … Read More

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Extreme Makeover: Marketing Edition

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Zero to hero. Chess club champion gets a haircut and a lesson in style and is voted prom king. Run-down old ranch is revamped with fresh appliances and becomes the place a struggling family of five can call home. Out-of-touch CEO spends time with the blue collar workers in his company and learns a lesson in generosity. It’s clear by … Read More

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Our Five Favorite Resources for Small Business Marketing Success

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Tools of the trade. Between weaving the perfect words together to promote your latest deal, staying on schedule with your social media calendar, and maintaining a memorable brand image, the daily tasks of marketing your local business can feel incredibly daunting. Luckily, the internet is rich with resources that make your life a bit easier—from finding the right colors to … Read More

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Creating a Best-In-Class Graduation Campaign

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Oh, the places you’ll go. As the Class of 2017 collectively turn their tassels to the left, small businesses have an opportunity to capitalize on a major gift-giving occasion. According to the National Retail Federation, the average person in the market for a graduation gift will spend $106.45, a spending trend that continues to move to the top of the class. … Read More

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On the Road with FetchRev: Orlando, FL + East Hanover, NJ

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We’re on an East Coast tour. After a brief respite from the road, we packed up and hopped a plane last weekend destined for the Everglade State with great expectations for the week ahead. Kicking it off in the land of the Disney before setting foot on the soil of Springsteen, we’re geared up and ready to spread the good gospel on all … Read More

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FetchRev Celebrates National Small Business Week

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There and back again. From the artisan bistro where you get your morning caffeine fix to the corner gas station where you fill up your tank, small businesses play a vital role in our day-to-day lives. Their contributions are so important, in fact, that for every year since 1963, the President of the United States has issued a proclamation announcing … Read More

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Winning Customers Back, One Campaign at a Time

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Baby Come Back. You’ve written, you’ve called, you’ve even stood outside in the rain playing their favorite jams from an oversized speaker. When the same old song and dance fail to show how much you want your customer to return to your business, it’s time to alter your approach and win them back with a strategy determined to bring them back … Read More

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On the Road with FetchRev: NEAAPA Conference in Springfield, MA

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Making it happen in Massachusetts from March 27th through 29th. After a wonderful weekend in the Windy City, we’re setting sail on the good ship FetchRev and rolling into the NEAAPA (New England Association of Amusement Parks and Attractions) Educational Conference in Springfield, Massachusetts for three-days of rubbing shoulders and dropping our “r’s” on everything from roller coasters to generating repeat revenue. About the NEAAPA: … Read More

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Spring Cleaning for Email Marketing

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Without it feeling like a chore. You’ve purged the closet, straightened out the garage, and tidied up the trunk of your car. Now, in the spirit of sunnier spring days, it’s time to take a good, long look at your email marketing practices and undertake a bit of decluttering. We’re tasking you with three to-do’s that will increase your success … Read More

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