From an endless summer to the end-of-summer. It’s only human nature to watch the calendar turn to August and work up a fierce anxiety over another inevitable end to summer. While most of us have since graduated from the urgency of heading back to school in a hurry, many business owners battle an end-of-summer frustration over a month that lacks … Read More
Two Easy Ways to Beef Up Your Marketing Database
Fact: Your customer email marketing database degrades by about 25% each year. Your contact’s email addresses change, they may unsubscribe, or sometimes you just have contacts that use fake emails to fill out forms on various websites…yours included. Whatever the reason may be, it is crucial to your business’s marketing success that you pay attention to your database. A marketing database that … Read More
The Red, White, and Beyond—Planning Your July Marketing Calendar
Add some spark to your summer campaign strategy. You’ve already composed your out-of-office reply, taken your new flip-flops for a spin in the fresh sand, and broken in the barbecue for a new season of char-grilled burgers and dogs. Yes, we’re officially in the heat of summer, but that doesn’t mean your marketing efforts need to slow down to match … Read More
Timely Results—3 Bright Ideas for Spring Success
Spring forward. This past Sunday, we set the hour hand back on our collective alarm clocks, cuckoo clocks, pocket watches, and Apple Watches, praising the high heavens for that oh-so-precious extra hour of daylight. All this sunshine naturally brightens our mood, our outlook, and our approach—and this is said with no disrespect to those 2:00 AM brilliant ideas that randomly … Read More
Spring Forward—Creating a March FetchRev Campaign Calendar
Third month’s a charm. Compared with the other eleven months of the calendar year, March just seems to get a bad rap. From a weather forecast that’s stuck in-between sunshine and scattered showers to the scary spectre of the Ides of March (if you’re Julius Caesar, that is), the third try of the new year can’t help to be more … Read More
From Concept to Creation—5 Simple Graphic Design Tips for Non-Designers
More by design than by accident. Not to get too graphic, but when it comes to building a brand—design is essential. So maybe art school was never really in the picture, and perhaps you have enough trouble color coordinating your clothes to even considering properly branding your business on your own, but that’s perfectly fine. Today, free browser based photo … Read More
February Focus—Mapping Out Your FetchRev Campaign Calendar
Number two in your calendar, number one in your heart. For being the shortest month on the year, February certainly has a whole lot going on. By now, you’ve survived the holidays and settled back in the routine, ready to make 2018 your best year yet. While you may be tempted to stare out the window for the first signs … Read More
A Fresh Focus—Four Ways to Welcome 2018 for Business Owners
Here we go again. It’s January. That time of year when there’s a longer line to get into Zumba class than the drive-through, proverbial piggy banks begin stockpiling pennies, and the alcohol and tobacco industries take a major sales hit. The majority of us look to a new year as the ideal moment to hit the reset button and make a … Read More
Victory Lap: Dallas Karting Complex Earns 1MM in Revenue with FetchRev
And we’re off to the races. On the race tracks at Dallas Karting Complex, there’s only one speed: fast. When it comes to getting customers back on the course, developing a digital promotions strategy to kick things into high gear karting-style came with an added push. DKC’s owner had already done the heavy lifting as their email collection process netted … Read More
In Gratitude: Happy Thanksgiving from FetchRev
We’re just thanking out loud. As we power down our laptops, set up our voicemails, and shift our focus from birthday collectors to green bean casseroles, we’d like to take a collective moment of appreciation for everything that we’re grateful for before clocking out. We’re thankful for our FetchRev family, here in Tempe and throughout the country. We’re thankful for … Read More