From an endless summer to the end-of-summer. It’s only human nature to watch the calendar turn to August and work up a fierce anxiety over another inevitable end to summer. While most of us have since graduated from the urgency of heading back to school in a hurry, many business owners battle an end-of-summer frustration over a month that lacks … Read More
The Red, White, and Beyond—Planning Your July Marketing Calendar
Add some spark to your summer campaign strategy. You’ve already composed your out-of-office reply, taken your new flip-flops for a spin in the fresh sand, and broken in the barbecue for a new season of char-grilled burgers and dogs. Yes, we’re officially in the heat of summer, but that doesn’t mean your marketing efforts need to slow down to match … Read More
The Best is Yet to Come—Creating a May Marketing Calendar
Setting the stage for summer success. Acting as the bridge between spring and summer, the merry month of May never ceases to build the toe-tapping anticipation levels of everyone from students on the cusp of graduation to employees subtly cashing in their vacation hours and planning their great escape to parts unknown. For business owners, the month is just bursting … Read More
Timely Results—3 Bright Ideas for Spring Success
Spring forward. This past Sunday, we set the hour hand back on our collective alarm clocks, cuckoo clocks, pocket watches, and Apple Watches, praising the high heavens for that oh-so-precious extra hour of daylight. All this sunshine naturally brightens our mood, our outlook, and our approach—and this is said with no disrespect to those 2:00 AM brilliant ideas that randomly … Read More
Campaign Overhaul—A FetchRev Marketing Transformation Story
Take a sad song and make it better. We may not style hair or refurbish homes, but here at FetchRev, we like to think of ourselves as part of the makeover industry. Our most rewarding projects are ones where we transform underperforming campaigns into money-making landing pages, with a few optimization tweaks—and a bit of creative secret sauce. Recently, a … Read More
A Fresh Focus—Four Ways to Welcome 2018 for Business Owners
Here we go again. It’s January. That time of year when there’s a longer line to get into Zumba class than the drive-through, proverbial piggy banks begin stockpiling pennies, and the alcohol and tobacco industries take a major sales hit. The majority of us look to a new year as the ideal moment to hit the reset button and make a … Read More
Home for the Holidays—Merry Christmas from FetchRev
May your days be merry and bright. Here in Tempe, we don’t bother dreaming of a white Christmas when 70 and sunny has been in the December forecast for decades. Still, for our FetchRev family, the holidays are a time for cozying up in our warmest pajamas, settling down in front of the fire instead of our laptop screens, and … Read More
Victory Lap: Dallas Karting Complex Earns 1MM in Revenue with FetchRev
And we’re off to the races. On the race tracks at Dallas Karting Complex, there’s only one speed: fast. When it comes to getting customers back on the course, developing a digital promotions strategy to kick things into high gear karting-style came with an added push. DKC’s owner had already done the heavy lifting as their email collection process netted … Read More
In Gratitude: Happy Thanksgiving from FetchRev
We’re just thanking out loud. As we power down our laptops, set up our voicemails, and shift our focus from birthday collectors to green bean casseroles, we’d like to take a collective moment of appreciation for everything that we’re grateful for before clocking out. We’re thankful for our FetchRev family, here in Tempe and throughout the country. We’re thankful for … Read More
Special Delivery Vol. 2—Finding Your Way Around Spam Filters
Because when it comes to email marketing, there’s nothing quite as frustrating as a failure to launch. Editor’s Note: Click here for the first installment of our series on spam. It’s a done deal. From choosing the perfect price points to spotlighting your most popular services, you’ve successfully nailed each and every best practice recommended and you’re ready to rake … Read More
