Add some spark to your summer campaign strategy. You’ve already composed your out-of-office reply, taken your new flip-flops for a spin in the fresh sand, and broken in the barbecue for a new season of char-grilled burgers and dogs. Yes, we’re officially in the heat of summer, but that doesn’t mean your marketing efforts need to slow down to match … Read More
Spring Forward—Creating a March FetchRev Campaign Calendar
Third month’s a charm. Compared with the other eleven months of the calendar year, March just seems to get a bad rap. From a weather forecast that’s stuck in-between sunshine and scattered showers to the scary spectre of the Ides of March (if you’re Julius Caesar, that is), the third try of the new year can’t help to be more … Read More
Victory Lap: Dallas Karting Complex Earns 1MM in Revenue with FetchRev
And we’re off to the races. On the race tracks at Dallas Karting Complex, there’s only one speed: fast. When it comes to getting customers back on the course, developing a digital promotions strategy to kick things into high gear karting-style came with an added push. DKC’s owner had already done the heavy lifting as their email collection process netted … Read More
Success at First Sight: How to Utilize a FetchRev Website Plugin
Plug life. A large portion of our day-to-day work is dedicated to email marketing, from meticulously planning highly personalized special offers to crafting interest-piquing subject lines. Still, so much of the success of email as a distribution channel depends on your buyers’ level of engagement. Enabling the FetchRev web plugin is the ideal way to market to your customers when they … Read More
A Heart to Heart on Valentine’s Day Campaigns
So much better when we’re together. Love is in the air—and finding the perfect gift to show how much they care is square on the minds of your customers. In 2016, the average American spent $146.84 on Valentine’s Day, from dozen-rose bouquets and singing teddy bears to tandem treats like couples’ massages (and even paintball games) star-crossed sweethearts just couldn’t … Read More
3 Reasons Customers Unsubscribe from Email Lists and How FetchRev Can Help
Stay with us. Nobody likes to say goodbye, but are your emails making it simple for subscribers to bid you adieu? Customers unsubscribe from email lists for a variety of reasons—and remember, many are not personal—but if you’re seeing your numbers drop off, it could be time to consider making a few changes to your email marketing strategy. Strap in as we … Read More
Provide Overwhelming Value, or Die Trying
“Your true worth is determined by how much more you give in value than you take in payment. “ This is Pindar’s first “Law of Stratospheric Success” from The Go-Giver by Bob Burg and John David Mann, a book that explores the power of giving within realm of business. The five laws enclosed in that book have had an enormous impact on my life and … Read More